swiss+cotton
The swiss+cotton mark is a sign of the highest quality throughout the entire cotton value added chain. This aspiration to quality in the process of turning the raw cotton into area-measured material demands the highest standards. Only the top three percent of the world’s cotton production satisfies these strict requirements.
Swiss companies, with their strict social, environmental and technological standards, create cotton products that offer clear added value for consumers, producers and licensees and give them the confidence that they are manufacturing or purchasing a choice product of exceptional quality.
Brand value
Any product displaying the swiss+cotton mark is guaranteed to contain the finest cotton which will last a long time and be comfortable to wear. For this reason, only products made from the very best cotton, produced in line with stringent Swiss quality standards, are awarded the swiss+cotton mark of quality. Swiss+cotton is aimed at discriminating, self-confident consumers in the higher-income bracket with a strong affinity for choice quality Swiss products.
Quality standards
Nothing but the very finest raw materials
Of all the cotton produced in the world, only cotton qualities with extra long fibres satisfy the requirements of swiss+cotton. The raw material for swiss+cotton is extra long staple (ELS) cotton, which thrives in the ideal climatic conditions of the USA and Egypt. The incredibly long fibres are of the very finest quality and have excellent processing characteristics. When compared with average cotton quality, they are 40 percent more hard-wearing.
The 3 quality standards:
- Yarn made from extra long staple cotton, fibre length of at least 35.7 mm
- During production of the material at least 67% of the value is added in Switzerland by pool members of swiss+cotton
- The minimum percentage of cotton in the fabric is 75%